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Why brands must master first-party data to win

July 12, 2013 by Lauren Mancke

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Filed Under: Baseball, Basketball, Football, Sports

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How dynamic paywalls reinvented content marketing

In 1997 when journalism was under siege, the Wall Street Journal was one of the first publications to retreat behind a paywall. Uncomfortable with surrendering ground the paper delivered an ultimatum … [Read More...] about How dynamic paywalls reinvented content marketing

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